Retail & Consumer Goods
Overview

Digital Commerce Solutions on AWS

Use AWS cloud and artificial intelligence solutions to deliver engaging, secure shopping experiences across digital channels, increasing conversions and profitability.
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Overview

4 key steps to optimizing digital commerce in retail

Download the ebook to reinvent digital commerce for the omnichannel era.

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Benefits

Retail use cases

Composable commerce

Build flexible, agile, and scalable digital commerce hubs by seamlessly integrating specialized components from multiple vendors.

Product content generation

Create compelling product descriptions and images quickly using generative AI and Product Content Generation solutions on AWS.

Immersive retail

Easily create 3D product previews and virtual stores, helping retailers increase sales while decreasing returns.

Fraud Detection and protection

Combat fraud using the latest technologies while maintaining high customer-service levels

Retail services and solutions

Amazon Bedrock

Build generative AI applications using Amazon Bedrock, a fully managed service that offers a choice of high-performing foundation models (FMs).

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Guidance for generating product descriptions with Amazon Bedrock

Leverage computer vision and natural language processing to analyze product images, extract relevant attributes, and generate detailed product descriptions.

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Composable commerce on AWS by Publicis Sapient

Innovate quickly, launch new features, and deliver an enhanced shopping experience with this composable commerce accelerator .

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Leading Cloud Innovators: Amazon.com on AWS

Amazon.com migrated 5,000 databases from Oracle to AWS, cutting its annual database operating costs by more than half and reducing the latency of most critical services by 40 percent. The company leverages Amazon DynamoDB to scale Prime Video and Amazon SageMaker to identify misplaced inventory.

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Key retail partners

  • Grid Dynamics

    Grid Dynamics helps retailers take control of their business with the next-gen, cloud-based, digital commerce architecture of the Grid Dynamics Composable Commerce Starter Kit.

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  • Commercetools

    Retailers can leverage Commercetool's modern commerce platform to deliver seamless B2C and B2B experiences across touchpoints.

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  • Kibo

    Kibo’s market-leading, API-first, multi-tenant SaaS solutions support composable strategies.  

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Customer stories

  • Mercado Libre

    Mercado Libre improves time to market with AWS cloud services

    Mercado Libre, the largest e-commerce ecosystem in Latin America, registered 40 purchases per second in the first quarter of 2023, with 53% of shipments made within 24 hours.

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  • L’Oréal

    L’Oréal elevates the D2C experience with Valtech and VTEX on AWS

    L’Oréal Kérastase used AWS Partner, Valtech, to integrate the VTEX ecommerce platform with Sitecore to create a single, simplified ecommerce experience for its customers in just 10 weeks.

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  • Zalando

    Zalando enhances customer experience using Amazon CloudFront

    Zalando, an online fashion and lifestyle business based in Germany, migrated its media management solution to Amazon CloudFront. Now it handles 100k transactions per second on average, improving the customer exprience. 

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  • Stanley Black & Decker

    Stanley Black & Decker boosts sales performance with ecommerce platform

    Stanley Black & Decker leveraged VTEX Commerce Cloud to build a headless B2B commerce platform that provided up-to-date customer insights and improved sales efficiency.

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  • Pivotree

    Pivotree is a leader in frictionless commerce with expertise in digital commerce, data management, and supply chain solutions.

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Consumer goods use cases

Attract new shoppers and drive direct sales through integrated ecommerce systems with Direct-to-Consumer ecommerce solutions from AWS Partners.

Add business-to-business (B2B) commerce functionality to your websites, opening new revenue streams.

Boost engagement and drive sales by seamlessly blending entertainment and shopping with video commerce solutions on AWS.

Help consumers quickly and easily discover products with improved text and visual searches using solutions powered by AWS.

Consumer goods services and solutions

Key consumer goods partners

View all solutions for Retail & Consumer Goods in the AWS Solutions Library

  • Elastic Path

    Elastic Path is a headless commerce system, allowing template-less ecommerce to be integrated as middleware into Enterprise ERP systems.

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  • HCLTech

    Retailers can leverage Commercetool's modern commerce platform to deliver seamless B2C and B2B experiences across touchpoints.

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  • Kibo

    Kibo’s market-leading, API-first, multi-tenant SaaS solutions support composable strategies.  

    Learn more »

     

  • Waitrose

    Waitrose rises to pandemic challenge and amazes customers with AWS

    Waitrose, a grocery brand, implemented its move to AWS to enable its online grocery service to accommodate spikes in customer grocery orders, launch software updates, and respond to real-time customer behavior when developing new features.

    Read the case study | Explore all case studies

  • Zappos

    Zappos creates breakthrough customer experiences using AWS

    Zappos, an ecommerce brand, uses analytics built on AWS technology to personalize search results for individual users without noticeable latency, achieving higher search-to-clickthrough rates and reducing return rates.

    Read the case study | Explore all case studies

Amazon services

With AWS, it's also easy to integrate other offerings from Amazon that are designed to help retail and consumer goods customers deliver frictionless shopping experiences online or in store.

Buy with Prime

Grow your ecommerce website by offering Prime shopping benefits—including fast, free delivery and a trusted checkout—as well as Reviews from Amazon, and more.

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Amazon Multi-Channel Fulfillment

Give your customers the Amazon fulfillment experience across all your ecommerce channels.

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Guidance for Customer Data Platform on AWS

Build a customer data platform with data from a broad range of sources, including contact centers, email, web and mobile entries, PO transactions, and CRM systems.

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